Privacy Policy

1. Introduction

PINKLAND (“we”, “us”, or “our”) is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your personal information in accordance with the New Zealand Privacy Act 2020.

By using our website (pinkland.co.nz) and purchasing our products, you consent to the practices described in this policy.

2. Collection of Personal Information

We collect personal information necessary to provide our services and improve your shopping experience.

Information we collect:

  • Account Information: Name, email address, password (encrypted).
  • Order Information: Shipping address, billing address, phone number, and purchase history.
  • Payment Information: We do not store full credit card details. Payments are processed via secure third-party gateways (e.g., Stripe). We may collect payment reference numbers or masked card details for transaction verification.
  • Usage Data: IP address, browser type, device type, operating system, and cookies to analyze site traffic and improve performance.
  • Optional Information: Date of birth, gender, or social media handles (if you choose to participate in promotions or marketing).

We do NOT collect sensitive information: We do not collect sensitive data such as race, ethnicity, religious beliefs, political opinions, criminal records, or health information.

3. Purpose of Collection

We use your information for the following purposes:

  • To process and deliver your orders.
  • To communicate with you regarding your account, orders, or inquiries.
  • To process payments and prevent fraud.
  • To send you marketing communications (only if you have opted in).
  • To comply with legal obligations, including tax and accounting laws in New Zealand.

4. Disclosure of Personal Information

We do not sell your personal information. We may share your information with trusted third parties strictly for the purposes of operating our business:

  • Service Providers:
    • NZ Post / Courier Providers: To deliver your orders.
    • Stripe (Payment Gateway): To securely process payments.
    • IT & Marketing Support: Partners who assist in website hosting or email marketing (bound by confidentiality).
  • Legal Requirements: We may disclose information if required by New Zealand law or to protect our rights and safety.

5. Storage and Security

We take reasonable steps to protect your personal information from unauthorized access, loss, or misuse.

  • Security Measures: We use SSL encryption (Secure Socket Layer) for data transfer. Passwords are stored in an encrypted format. We maintain up-to-date security software (anti-virus/anti-malware) and firewalls.
  • Data Retention: We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy.
    • Note: Under the Tax Administration Act 1994, we are required to keep financial and transaction records for at least 7 years.
    • If you close your account, we will delete your personal data unless required to be retained by law.

6. Cookies

We use cookies to enhance your experience.

  • Functionality Cookies: Essential for the website to work (e.g., keeping items in your cart).
  • Analytics Cookies: To understand how customers use our site.
  • Managing Cookies: You can control or disable cookies through your browser settings, though this may affect site functionality.

7. Your Rights

Under the New Zealand Privacy Act 2020, you have the right to:

  • Access: Ask for a copy of the personal information we hold about you.
  • Correction: Ask us to correct any information you believe is incorrect.

To exercise these rights, please contact us at the email below. We may require proof of identity before releasing information.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact our Privacy Officer:

  • Email: jessica@pinkland.co.nz
  • Website: pinkland.co.nz