Privacy Policy

To protect your personal information, PINKLAND complies with any applicable law such as 「the Personal Information Protection Act (PIPA)」 and 「the Act on Promotion of Information and communications Network Utilization and Information Protection」, General Data Protection Regulation(GDPR) etc.
PINKLAND strives to prevent the leakage and damage of your personal information.

Purpose of Collecting and Processing Personal Information

  1. PINKLAND collects only basic personal information necessary to provide its services, and seeks your consent when collecting additional information for services tailored to your tastes and interests.
    If you are a registered user, not providing optional information will not restrict your use of services.
    If you are not a registered user, you may refuse to give your consent, in which case you will not be able to purchase items at PINKLAND.
  2. Pink Land does not collect any sensitive personal information such as your race or ethnicity, religion and philosophical beliefs, country of origin, political opinions, criminal record, medical information, and sexual orientation.

Personal Information PINKLAND Collects and Methods of Collection

PINKLAND collects the following personal information.

Classification Methods Collected/Processed Information
Required When you register(at PINKLAND online) Password, E-mail Address, Name
When you purchase an item at PINKLAND online Shipping Information: Name, Contact No., Address, E-mail AddressPayment Information

When you pay by credit card: IP Address, Payment Information such as Credit Card No.When you pay via a payment gateway: IP Address, Payment Information such as Credit Card No.
When you purchase as a guest Shipping Information: Name, Contact No., Address, E-mail Address, Guest PasswordPayment Information

When you pay by credit card: IP Address, Payment Information such as Credit Card No.When you pay via a payment gateway: IP Address, Payment Information such as Credit Card No.
Optional When you agree to the use of your information for marketing activities Date of Birth, Gender
When you participate in an event on the SNS of PINKLAND SNS ID, SNS nickname, SNS profile image, Address, Contact No.
When you agree to receive shopping or event information via E-mail Address E-mail Address
Other Information collected/generated during use of services or business processing Service Usage History (Usage Time and Purchase History of Items and Services)History of Payment/Account Suspension/Visits, IP Address, CookiesDevice Information (Type, OS Version Number, Model No.) (*Device identification information is not collected.)

(* PINKLAND seeks your consent for optional information collected when you participate in an event, make an inquiry, and use specific services.)

Outsourcing of Personal Information Handling

PINKLAND outsources certain services to the following companies. In accordance with applicable laws, essential terms and conditions are stipulated in contract with the entrusted companies to safeguard your personal information

Company Name (Service Provider)Entrusted Services
NZ PostCollecting Shipping Information and Shipping Purchased Products & Giveaways for Events
StripePayment Processing

Sharing Personal Information with Third Parties

  1. PINKLAND processes your personal information only for the reasons specified on ‘Purpose of Collecting and Processing Personal Information’ and does not use the information or share with third parties for any other purpose.
  2. However, your personal information can be shared for the following reasons.
    1. When you give your consent.
    2. When it is necessary to proceed with payment for service provision.
    3. When personal information is shared in an unidentifiable form for statistics, academic, and market research.
    4. When it is required by any applicable law.
    5. When it is required by investigating authorities for investigation in compliance with any applicable law.

Retention, Processing Period, and Disposal of Personal Information

  1. Once the purpose of collection is fulfilled, your personal information is immediately disposed of by PINKLAND. However, if longer retention is required by any applicable law or you agree to extended retention and processing period of your information, the data is securely stored and used only for the intended purposes.
    1. If longer retention and processing periods are required by applicable laws (not limited to followings).
      1. Record of Contracts and Subscription Withdrawal: 5 Years
      2. Record of Payment and Provision of Goods: 5 Years
      3. Record of Customer Complaint and Dispute Resolution: 3 Years
      4. Date and Time of Visit: 3 Months (Excluding the date and time of your last visit to confirm the period of service)
    2. To minimize any loss or damages from repetitious account withdrawal and re-registration and to enable you to reactivate your account as required, your data will be destroyed immediately after your account is withdrawn.
    3. In compliance with Articles 29 and 16 of ‘the Act on Promotion of Information and Communications Network Utilization and Information Protection, etc.’, the personal information of an account with no log in activity for more than one year is transferred to a separate database storage.
      1. Service Usage History: Accumulated and Redeemed Reward Points, Sign-In
      2. You are notified of the estimated date and the relevant personal information 30 days before data transfer and separate storage.
      3. The disabled account is reactivated when you resume the use of services, redeem and accumulate reward points, and sign in into PINKLAND online.
    4. Valid commercial credit (such as reward points) is retained until it expires.
  2. Your information is disposed of or deleted by the following methods depending on its form.
    1. Personal information stored on paper is shredded or incinerated.
    2. Electronically stored personal information is securely disposed of and is not retrievable.

Your Rights as a Registered User

  1. Registered customers can always view, revise, and request their personal information.
    1. Personal Information Inquiry and Revision
    2. Contact No., E-mail Address, Password: My Account > My Profile > Edit My Profile
  2. Contact the customer service center or specified team above.
  3. information which you can request PINKLAND to provide.
    1. your personal information which PINKLAND retains.
    2. status of your consents for collecting, processing and sharing your personal information.
    3. status of sharing your personal information with service provider and third parties
  4. When you make a request to correct erroneous information on your profile, the relevant personal information will not be used or provided until corrections are applied. In case incorrect information is provided to third parties, PINKLAND will immediately notify them of the correct information and instruct them to apply to their services.
  5. If you are a registered user, you may request PINKLAND to provide or get access to your personal information, in which case PINKLAND will replyyour request within 10 days.
  1. You can always withdraw your consent to the Privacy Policy on collecting, processing, and sharing your personal information.
    When you close your account, PINKLAND will immediately take any necessary action such as prompt disposal of personal information.
    1. To close your account: Account > Edit My profile> Close Account or My Account > Deactivate Account > Close Account
  2. Notwithstanding Articles 1 and 2 above, requests to view or correct your personal information may be restricted for the following reasons.
    1. In case of threats to the life, rights, interests, or assets of you or a third party
    2. In case of significant disruptions to the service providers
    3. In case of breaches of applicable laws
  3. PINKLAND restricts membership and its service for children under 16 years of age.
  4. Registered users can raise a complaint to the EU supervisory authority about the processing personal information of PINKLAND.

Personal Information Manager and Team

To protect your personal information and deal with any relevant issues, PINKLAND has designated an officer in order to protect your personal information. Feel free to contact us with any inquiries regarding personal information. The officer will immediately and sincerely reply to your inquiries. For inquiries other than personal information, please contact

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Refusal and Operation of Cookies

  1. PINKLAND uses collected ‘cookies’ to provide a more personalized experience on the website.
    Cookies are small text files sent to your browser by the web server you visit and stored in the hard disk of your device (such as your desktop, smartphone, tablet PC, etc.) when you use services on PINKLAND’s website or mobile app. Cookies identify the device you are using but not you as an individual.
  2. The data collected by cookies can be used for the following purposes:
    1. To analyze the frequency and time of your visits, figure out your interests and patterns of use, and target your visits and events you participate in
    2. To track your most viewed items and provide services tailored to your interests for a more personalized experience on the website
    3. To analyze customer behavior for service improvement initiatives
  3. You have a right to accept or disable cookies. You can accept all cookies, choose to be notified every time a cookie is issued, or disable all cookies. However, you may not be able to use and receive certain services when you disable cookies.
    1. How to accept or disable cookies (Internet Explorer)
      1. Go to ‘Tools’ and select ‘Internet Options’
      2. Select the ‘Privacy’ tab
      3. Click ‘Advanced’
      4. Control cookies
    2. How to view installed cookies (Internet Explorer)
      1. Go to ‘Tools’ and select ‘Internet Options’
      2. Select the ‘General’ tab and click ‘Settings’ under ‘Browsing History’
      3. Click ‘View Files’
  4. Cookies expire when you close the browser or sign out.

Measures to Protect Personal Information

PINKLAND establishes the following technical/organizational measures to ensure the security of your personal information and prevent the loss, leakage, theft, and damage of your personal information due to cyberattack.

  1. Technical Measures
    1. Your personal information is protected by your password. Important personal data and your password are encrypted before storage.
    2. To prevent any damage from computer viruses and intrusion of personal information, vaccine programs are employed and updated on a regular basis.
    3. Encryption algorithms are used to safely transfer your personal data over networks.
    4. To prevent the leakage of your personal information due to cyberattack and to detect illegal intrusion, vulnerability assessments are conducted on a regular basis and intrusion detection systems are installed.
  2. Organizational Measures
    1. The number of individuals who deal with personal information is limited to a minimum extent and periodic training is provided to the relevant employees.
    2. The authority to access personal data is provided in accordance with the procedures of the personal information processing system and is periodically examined and withdrawn if needed.
    3. Internal procedures are established to conduct inspections on compliance with the Privacy Policy.
    4. PINKLAND manages and supervises the entrusted companies that process your personal data.